FSB Technology, the UK-based sports betting platform provider, is looking to invest in the development of its key products to enhance its offering for other companies. This is why the company recently concluded a funding round worth £2.6 million, which was led by former Sportingbet founder Mark Blandford. The service for businesses has been designed to enable casino operators and major companies to integrate a sports betting product into their websites. Genting Alderney has been announced as FSB's first client, and they will be launching their offering under the GentingBet brand.
FSB will also seek to expand its business branches by creating partnerships with intermediate-level sports betting operators, utilizing their systems, and providing live betting and mobile betting solutions to various companies. They will offer a wide range of services at an attractive price, including responsibility management, marketing system services, customer profiling services, and user-centric interface development. The platform is licensed by the United Kingdom Gambling Commission.
The recent funding round was led by financial consultancy firm Committed Capital, alongside Sportingbet founder Mark Blandford, with the participation of 15 other investors. Additional shareholders include co-founder of the same company, Andrew Black, Ladbrokes CEO Richard Glynn, and GameAccount Network director David O'Reilly.
This is the third funding round to be conducted by FSB. McDowell characterized the latest round of funding as a boon for the company's vision and team. McDowell further elaborated on how numerous companies are utilizing Legacy platforms to operate and have been experiencing a surge in demand for modern technology and effective solutions. Hence, the company aims to prioritize innovation and expansion.